Google change will favour mobile-optimized websites

Change to search engine algorithm is coming April 21

Google change will favour mobile-optimized websites

A recent Google decision to change its algorithm means mobile-friendly websites are now vital for companies that use the web to attract customers, according to Bill Barnes, president of Mobile Marketing Solutions Inc.

In an unprecedented move, Google announced that it would be tweaking its algorithm on April 21 to favour mobile-friendly websites for those using the search engine on their phones.

That means that companies who rely on search results to bring in customers could see “a dramatic drop in business and calls” if they don’t have a site Google deems mobile friendly, said Barnes.

Black Press has partnered With Mobile Marketing Solutions Inc. to offer GoMobile, a service that allows companies to optimize their sites for mobile by putting key clickable items (hours, map and contact number) at the forefront. Content on mobile-optimized websites is arranged to fit on a smartphone’s screen with links spread out and easily activated, rather than clustered and hard to differentiate.

Google’s move comes at the same time as surveys show increasing numbers of people are using mobile devices to access the internet.

“We’re kind of at the tipping point where people are using mobile more than other means,” Barnes said.

For more information on GoMobile, visit http://www.abbynews.com/gomobile, email gomobile@abbynews.com or call 1 604-853-1144.

Just Posted

Local committee creates opposition strategy for quarry open house

‘Friends of Agassiz and Harrison Hot Springs’ to hold info session on same day

‘Creep off’ reporting system aims to track street harassment in Metro Vancouver

Text-based hotline launches to collect public reports on where and when harassment occurs

PHOTOS: Black bear gets curious on Lower Mainland driveway

Joe Wu captured photos of the animal wandering in Surrey

Stó:lō Nation prepares to host its 26th annual Children’s Festival

Titled Battle for the House Cup, this year’s event adorns a Harry Potter theme

PHOTOS: Fun in the sun for Paddle Expo 2018 and National Indigenous People’s Day

Harrison’s Rendall Park filled with fun for all ages

VIDEO: Agassiz Community Gardens turns 15

Growing is good for personal and community health

1 man in critical condition after ‘serious’ stabbing in Downtown Eastside: police

Vancouver police say there was an altercation and stabbing appears targeted

Jett Woo highlights 5 Canucks choices on Day 2 of NHL entry draft

WHL star out of Moose Jaw tabbed in Round 2

Seal pup rescued near White Rock pier

Animal was moving and “barking” when rescue crews arrived

In a matter of hours, women in Saudi Arabia will be allowed to drive

Change was announced as a royal decree in 2017 by Crown Prince Mohammen bin Salman

Feds announce measures to protect endangered whale species

Canada’s Whale Initiative is part of the federal government’s $1.5 billion Ocean Protection Plan

COC session vote approves Calgary as potential host for 2026 Olympics

Scott Hutcheson, chair of Calgary’s Olympic bid corporation — called vote a positive step forward

B.C. man wins job he was denied after saying he had depression

Transport Canada has been order to give Chris Hughes a high-level job and nearly $500,000

B.C. soldier shot down a century ago to be honoured

Norman Stuart Harper, of Kamloops, was killed on a bombing mission over Lahr, Germany, in 1918

Most Read