Molson Coors Canada is announcing plans to use Fraser Valley hops to brew their beer starting next summer from Chilliwack. (Paul Henderson/The Progress file)

Molson to source Fraser Valley hops for new Chilliwack brewery

Select varieties of hopes will be sourced from Sartori, Northwest Hop, and BC Hop Farms

Molson founder John Molson, who brewed his first barrel of ale in 1786, was quoted saying “an honest brew makes its own friends.”

So there’s a kind of symmetry to Molson Coors Canada announcing plans to use Fraser Valley hops to brew their beer starting next summer from Chilliwack.

Select varieties of B.C. hops for the new Molson brewery in Chilliwack will be sourced from Sartori, Northwest Hop, and BC Hop Farms, according to a release.

READ MORE: A resurgence of hops

“Molson has a long-standing history of local community connections where we brew our beer. John Molson always said that an honest brew makes its own friends,” said James Hall, Molson Canadian marketing manager.

Two of the hop farms are Chilliwack-based, while another is in Abbotsford, and this catapults local producers, many of whom have been orchestrating a comeback for the hops industry, into the spotlight.

“Molson’s decision to brew with local hops is great news for the Fraser Valley,” said Ken Popove, Mayor of Chilliwack. “We are excited to see Molson continue to deepen its relationship and investment in our community, and we look forward to the facility opening in 2019.”

Keenly aware of the solid history of hop-growing in the region, particularly in Chilliwack, Molson Coors reps worked hard with area producers to ensure that local brews would include “select local hops.”

“As the oldest continuous brewer in the America’s and Canada’s oldest brewery, steeped in a strong family history and connection to the community, we are very excited to have Molson Canadian brewed with select B.C. hops,” Hall said in the release.

Hops was once the dominant crop in Chilliwack and it brought seasonal work for thousands over the years. By the 1990s that was just a memory, but starting in the mid-2000s hops were growing in Chilliwack again.

“In early discussions with community leaders it was something that was top of mind,” said Matthew Hook, chief supply chain officer for Molson Coors Canada, who is responsible for brewing, packaging and logistics.

“It is truly exciting to be building the brewery in the Fraser Valley at Chilliwack and to think that hops for Molson brews will be directly sourced from farmers in close proximity to our brewery,” Hook added.

Construction on the Chilliwack brewery is ongoing, with the physical structure now closed in for internal details to be completed through the winter.

The anticipated opening date is the summer of 2019. The brewery will be fully powered up with BC Hydro by some time in early December.

READ MORE: Home to hops


@CHWKjourno
jfeinberg@theprogress.com

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Fraser Cascade superintendent announces retirement

Dr. Karen Nelson has worked for School District 78 for 29 years

PHOTOS: Sts’Ailes students scale glaciers as part of mountain skills and wilderness program

‘It’s not just about taking kids hiking, it’s actually about connecting them to the land’

Not over yet: Mixture of snow, freezing rain on way as winter storm tapers in Lower Mainland

Environment Canada releases weather alert for Metro Vancouver, Fraser Valley

FVRD seeking outdoor rec feedback

Open house meetings slated for next week

LETTER: Agassiz once a sleepy village at the end of the road

In his letter, Richard Probert shares his memories of Agassiz as it was in the ’50s and ’60s

Fashion Fridays: Look your best this year

Kim XO, helps to keep you looking good on Fashion Fridays on the Black Press Media Network

VIDEO: Semi driver records 22 crashes in one icy trip from Chilliwack to Abbotsford

‘Treacherous’ morning had emergency crews struggling to reach stranded drivers

‘Scariest boat ride of my life’: Passengers trapped by ice on rocky B.C. ferry sailing

The Nimpkish docked in Bella Coola on Jan.12 coated in a thick layer of ice

B.C. pair ordered to pay $55,000 for oil tank discovered four years after selling home

Judge says defendants breached contract, despite being unaware of tank until basement flooded

Canada to give $25,000 to families of each Canadian who died in Iran plane crash

Prime Minister Justin Trudeau also made it clear that Canada still expects Iran to compensate victims

Good Samaritan pays part of rent for B.C. woman facing eviction in can-collecting dispute

Zora Hlevnjak, 76, supplements her pension by collecting cans and receiving public donations

Oil and gas industry applauds top court’s dismissal of B.C.’s Trans Mountain case

The high court’s ruling Thursday removes one of the remaining obstacles for the project

Sub-zero B.C. weather freezes clothing in just 45 minutes

A local photographer decided to have some fun with the frosty weather before its gone

Most Read